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Elements of Visual Design

Here are 9 important elements of visual design. These serve as the fundamentals and building blocks of art and design. Dot A dot is the simplest element of design. It marks a position in space. It is also the meeting point of two coordinates in 2-dimension or three coordinates in 3-dimension. Line You can form a line when you connect two or more dots. It can be fat, thin, wavy, or jagged. It can be a geometric, uniform-width line. It can be an organic, non-uniform width line. Shape A shape is a 2-dimensional area with a known boundary. When you connect three or more dots, you can form a shape. Shapes are the building blocks of graphic design. They are the figures and forms used to create logos, illustrations, and other elements that appear in a graphic design. Types of shapes: Geometric : Shapes like circles, triangles, squares, and rectangles. Organic : Shapes that resemble natural objects/shapes found in nature - such as a leaf, a flower, etc. Abstract : Shapes that are free form lik...

Building Customer Loyalty

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What Matters to Your Customers Accurate billing and product specs, prompt service response and on-time delivery are some of the critical values that a customer is expecting from you, especially during the first-time purchase. As a business, striving to meet these minimum requirements leads to satisfaction that can help you gain a repeat customer. Inside every old customer is a new customer waiting to break out and spend more money with you. —Murray Raphel  A loyal customer is someone who makes regular or repeated purchases, refer your products or services to others, and is less likely to be lured by your direct competitors. Stages of Customers Loyalty There will be many stages until that buyer becomes a loyal customer. Suspect someone who needs your product/service Prospect someone who needs what you're selling, and has the ability to buy  First-Time Customer someone who has bought once Repeat Customer someone who has bought from you twice or more C...

Five Stages of Customer's Journey

Buyer's journey or customer's journey is the process a user goes through when purchasing a product or service. The customer's journey has 5 stages: Awareness Stage : The stage where the user first hears about a product/service/brand. Interest Stage : The stage where the user learns what you have to offer - such as solving a current need - and they want to find out more. Desire Stage : This is when the user decides that they would like the product or service you offer. Action Stage : This is the stage when the user decides to buy or transact. This is often referred to as conversion. Advocacy Stage : This is the stage where the user becomes an advocate of your product/service/brand.

What is Lean Six Sigma?

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Lean   Six Sigma  is a process improvement method. Six Sigma  reduces defects by effectively solving problems and reduces variation to produce consistent satisfactory products or services. On the other hand,  Lean  increases speed and efficiency of processes by reducing wastes and maximizing flow. These methodical approaches in workplaces create value for the customer that can result in increased evenue, reduced costs, greater customer satisfaction, and improved work environment. Benefits of using Lean Six Sigma Method Improves Efficiency / Effectiveness Lean Six Sigma methods can help you create effective processes that will maximize your business' resources and manpower Reduces Costs Less defects can save your business from spending money (in workforce, materials, equipment) in re-processing or solving the defects Increases Revenue / Profit Lean Six Sigma enables your business to do more with less through improving inefficient processes and ...

S.M.A.R.T. | 5 Pointers in Setting Goals

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Last time, we learn about the steps to achieve our goals, and just as promised, we will dig into it a bit more. Today, I'll share with you the acronym  S.M.A.R.T.  which stands for the 5 pointers in goal setting. We can use this pointers to assess our plan and capabilities in achieving our goals. This tool can be helpful not only in workplaces, but also for personal aspirations. SPECIFIC Do you know exactly what you want to accomplish with all the details? Does 'increase product sales' to vague? Of course, it is. When setting a goal, we should be specific and detailed as much as possible. So instead of saying 'increase product sales,' aim to be particular with its details — what products should increase sales, why it should increase its sales? Let's say that our goal now is to increase the product sales of shirts with printed quotes. The store haven't sold any shirts of this kind since the last two months. Now you are going to plan on how to...

8 Types of Wastes in Work Process

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Waste  is any step or movement in a process that does not add any value in order to complete the process successfully. When waste is removed, only the essential and required steps to deliver a product or service remain in the process, thus, maximizing the flow. Defect Product/service/output that is out of specification and needs to be corrected or reprocessed Overproduction Producing too much before it is ready to be sold Waiting Time wasted while waiting for the next step in a process Time wasted while waiting for the previous step to be completed Waiting for parts, instructions, details or equipments Non-utilized Talent Employee's underutilized skills and knowledge Transportation Unnecessary movements of products and materials from one location/process to another Inventory Excess materials not being processed  Motion Unnecessary movements by people, info or equipment due to workspace layout, ergonomic issues, or searching for misplaced items ...

How to Get Recognition at Work

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Sometimes, even when you consistently work hard, people can often overlook your efforts. You might have helped a colleague in a difficult project, presented a successful proposal, or came up with a great idea and yet you received no praise, appreciation, or recognition for your hard work. We've all been there at some point. You might have considered talking to your supervisor about it. But the problem is, it's very disappointing when you have to ask for recognition yourself. It might seem like you're whining or being too proud of yourself if you make a direct request. Recognition is supposed to be sincere  — but how can we get the recognition we deserve at work without demanding it? Why Should We Strive on Getting Noticed at Work? If colleagues overlooked your hard work, you might lost the opportunities to be considered for new projects, responsibilities, awards, and worse, promotions. Here are some tips and strategies we can do to get noticed in our workplace, a...